Press Release Summary = How Two Car Salesmen From Georgia Took a Wrong Turn and Found a New Career
Press Release Body = With the economy slowing and many young professionals scrambling to maintain their positions in corporate America, a new trend seems to be on the rise. It is the increasing volatility of people\'s job security and the ever present threat of losing their corporate identity through a vanishing \"job description\". As two young car salesmen in Georgia discovered, even a wrong turn in one\'s career path can lead you down the right road.
When Dennis Kozakoff and Micheal Courtney found themselves unemployed, they both responded to an add for new car salesmen at a local dealership. They had no idea that through a series of unfortunate events, they would end-up in business together. After spending roughly 2-weeks at the dealership and making less than $135, the two Georgia boys decided to take matters into their own hands, and practically overnight created a high-end residential painting service company known as Castle Concepts.
Micheal recalls \"We spent several days at lunch, discussing and planning what direction we wanted to go if we had to leave the car business. The car market seemed dead and at our location and the possibility of increasing sales looked bleak. We finally settled on residential services such as painting because we both had experience at it and we knew we could sell both the services and ourselves.\"
Through research and a limited knowledge of ecommerce and Internet marketing, Dennis was able to make Castle Concepts into a brand name, recognized in Georgia as being one of the highest quality painting services in the state today. Says Dennis \"It was vital to our own financial survival that we pushed the envelope with marketing ads and campaigns to keep our company name out in front of consumers until they thought of us first when they talked about painting their houses, apartments or condos.\" When asked where they saw themselves in 5 years from now, Dennis responded \"Long term, we hope to sell this business for a tity profit and move into a different business venture. Maybe by then we\'ll try out luck at selling cars again!\"
2022
